a proven and systematic approach

Storytelling to
maximise outcomes

To maximise your sales price, you need a proven approach

But there's a problem...
  • If you don't get your marketing right the first time, you'll find yourself having to re-list your home with another agent

  • Old-school marketing approaches, pre-conceived ideas and 'doing it like its always been done' can limit the possible outcomes of your home

We believe there is a better way.

Why Storytelling in Real Estate?

The ancient art of storytelling

Our storytelling marketing approach is based on studies that people are more likely to remember, relate to, and act on stories than they are facts and figures.

In a world where consumers are bombarded with marketing messages, our systematic Storytelling approach helps your home stand out from the crowd and connect with its audience on a deeper level.

We have used this approach to great effect, consistently outperforming competitors in terms of both sales volume and average selling price.

Stories are a powerful tool in real estate marketing because they evoke an emotional response in the buyer. These stories humanise properties and make them more relatable and liveable to future purchasers.

Our proven process

First impressions count

Photography and styling

When selling your home, creating a captivating narrative is essential.

At Duke Realty, we take pride in partnering with the highest calibre photographers and interior stylists to transform each home into a personalised masterpiece that will captivate buyers. It’s all part of our commitment to providing an unforgettable experience for everyone involved.

A unique story attracts the best buyers

Creative concept, copywriting, brochures, signboards, social media.

A solid foundational story is essential to creating a luxury lifestyle brand that represents your home.

We start with the creative concept, which forms the basis for our copywriting, brochures, signboards and social media. From there, we add in Duke Realty’s unique perspective and experience, highlighting the luxurious lifestyle on offer.

Duke Realty treats home-buying like a red-carpet event.

Open Homes, Personalised Service

From flickering candles to charming waiting staff, we create an atmosphere of opulence and sophistication that stands out from the crowd – making your property more memorable than ever before.

Our bespoke service goes beyond open houses, giving our vendors personalised attention throughout every step of their journey with us so they can get extraordinary results for their remarkable homes.


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Proven successful outcomes

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Signage that stands out from the crowd

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